When Packaging Scores the Goal for the Ultimate Gathering

The world's biggest soccer tournament is shaping up to be one of the year’s biggest at-home occasions. Datassential reports that 81% of World Cup viewers plan to watch at home, either their own or someone else's, making this a prime-time opportunity for catered meals and shareable menus. At the same time, 52% of viewers are interested in food and beverages inspired by the countries competing. For hosts and foodservice operators who cater for them, that’s an invitation to turn game day into a shared culinary experience.

The Spread is the Centerpiece

Watch parties are all about grazing. Guests move between conversations, the television, and the food throughout the match, so the spread needs to look good and taste good. 

UltraStack® Catering Platters keep large-format menus organized, whether serving up regional favorites or dishes drawn from the cuisines of the competing nations. Stack them easily for transport, set them out, and the table is ready before the game begins.

One Bowl, Two Nations

Datassential found that 74% of viewers are very or moderately likely to try foods or drinks associated with the countries playing, which means every matchup can be a culinary experience. Two-compartment Catering Pop-Top Bowls bring that concept to life. Fill one side with flavors inspired by one team’s home country, and the other with the opponents'. 

Flavors stay separate, the presentation stays intact, and guests get to enjoy the taste of rivalry!

Built for Sipping

Food may anchor the watch party, but beverages can’t stay on the sidelines. Early kickoffs mean coffee. Afternoon games are great for iced tea, aguas frescas, or another crowd-size beverage that fits the menu. Beverage on the Move® makes it simple to self-serve drinks, so hosts can focus on getting back to the game and their guests.

A Winning Gathering

The world's biggest soccer tournament brings people into the same room for reasons that go beyond the game. Good food and good company are the keys to a memorable (and record-breaking) watch party. The right catering packaging helps make hosting easier, from kickoff to the final whistle.